Writing a persuasive message

You are not forced to buy anything you don't want! You don't have to buy if you don't want to, but remember, once you lose your health, you can't buy it back!

New York, NY: Routledge. Incorporate as many as you can for maximum effect.

In contrast, a sales message makes a specific request for people to place an order for a particular product or service. Be powerful: a powerful orator influences the audience, but making the audience themselves feel powerful increases their confidence in attitude change.

References Price, D.

Compare these two outlines for a proposal that asks management to fund an on-site daycare center.